8 Examples of CTA’s Done Right
Not having a website call-to-action (CTA) is one of the deadly sins of inbound marketing. Calls to action start the buyer’s journey and give life to a relationship with leads. With the raise of inbound, it’s shocking that 87% of businesses don’t do anything to make even their “contact us” option stand out. I think I even…
Read More16 Best Social Media Management Tools for 2016
Follow influencers, engage with your audience, run analytics, schedule posts at the right time and day, re-post well performing posts, track what goes viral…. Can you honestly do all of that manually? Research shows that we waste about 6 hours per week on social media activities for businesses. Why waste? Because it could be all…
Read MoreHow to Get More Visitors to Sign up to Your Newsletter
Last year, a friend of mine, Anna, started blogging to promote her coaching business. Anna wanted to guide people to finding happiness and she knew that her 7 Steps to Happiness program would be very helpful. So Anna spent over 100 hours developing the program, the materials, finding a good email client, designing the list,…
Read More7 Tips to Improve Your Email Marketing
44% of email recipients made, at least, one purchase last year based on a promotional email. How many of your subscribers made a purchase on your website? If the number is low, the potential for growth in your business is huge. Better email marketing is the key to more sales, upsells and creating a tribe…
Read More5 Ways Smart Forms Are Better than Regular Forms
Have you ever filled in a contact form on a website? I bet you did. Chances are, you probably have a bunch of forms on your own website as well. Well, I hope you at least have a contact form. That’s the bare minimum. As a savvy marketer, you most probably have subscription forms, inquiry…
Read More7 Benefits of Marketing Automation
Marketing automation works for your business while you sleep. Being a marketer is a lot of work. From creating landing pages, writing blog posts and updating social media, there are very few moments when we have zero items on our to-do list. Smart marketers know that if all our time is spent crafting blog post…
Read MoreWhat a Buyer’s Journey Is, and What You Need to Know
A buyer’s journey is not the trip people take to your shop. Like that wasn’t obvious… The term buyer’s journey gained popularity in the recent years as a central concept of inbound marketing. However, many business owners and marketers have difficulty understanding what it means and how to use it. If you feel that it’s…
Read MoreWhat ‘Buyer Personas’ Are, and Why You Need Them
Considering inbound marketing for your business? Then you must have heard of buyer personas. They’re wherever you go online – in blog posts, marketing plans, videos, services… Everyone has gone crazy about these personas. Here we’re revealing why you need one, what to do with them and how to create your very own buyer personas….
Read MoreHow To Create a Successful Website For Your Business
If you want to turn your website into your best performing sales tool and find out why you’re getting only 30 visitors per month, you are reading the right article You don’t need to be told that a website is an absolute necessity for local and global businesses online. You already know that. And that’s why…
Read MoreTips for Working with Your Web Designer
Creating a company website has the potential to increase business and help your company grow but you need to make a good impression on your visitors right from the start. Your website must have a professional appearance and provide all the necessities of a fully functional, easy to navigate site that keeps users coming back….
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